Cowan and TV3 Network Services Ltd - 1995-017
Members
- I W Gallaway (Chair)
- L M Loates
- W J Fraser
Dated
Complainant
- W J Cowan
Number
1995-017
Programme
3 National NewsBroadcaster
TV3 Network Services LtdChannel/Station
TV3Standards
Standards Breached
Summary
Following shots of a truck accident on Auckland's Southern Motorway, an item on 3
National News on 22 February reported the growing concerns about the safety of
motorists. The visuals of the accident showed the driver of a car trapped in his vehicle
and receiving treatment. It reported that a container had fallen off the truck on to the
car, crushing it and that a woman passenger had been killed.
Mr Cowan complained to TV3 Network Services Ltd that the shots of the unfortunate
driver breached the standard which required broadcasters to avoid unnecessary
intrusion into the distress of victims.
Maintaining that the driver was unaware of the camera's presence and that it did not
intrude into his distress or grief, TV3 declined to uphold the complaint. Dissatisfied
with TV3's response, Mr Cowan referred his complaint to the Broadcasting Standards
Authority under s.8(1)(a) of the Broadcasting Act 1989.
For the reasons given below, the Authority upheld the complaint.
Decision
The members of the Authority have viewed the item complained about and have read
the correspondence (summarised in the Appendix). As is its practice, the Authority
has determined the complaint without a formal hearing.
Before proceeding with the determination, the Authority commends the complainant
and the broadcaster for their expedition which has enabled a complaint concerning a
news item about an accident on 22 February to be determined by the Authority at its
meeting on 23 March.
Mr Cowan complained to TV3 about the lead item on 3 National News on 22
February 1955. It reported an accident that morning on Auckland's southern
motorway in which, it was said, a container had fallen off a truck and flattened the
roof of a passing car. The item added that the car's passenger had been killed and the
driver was shown trapped in the car and receiving treatment.
Mr Cowan maintained that the shot of the unfortunate and distressed driver who
appeared to be startled by the television camera breached standard G17 of the
Television Code of Broadcasting Practice. Standard G17 reads:
G17 Unnecessary intrusion into the grief and distress of victims and their
families or friends must be avoided. Funeral coverage should reflect
sensitivity and understanding for the feelings and privacy of the bereaved.
Explaining that the item dealt with the concern at the growing number of truck
accidents on the Southern Motorway, TV3 said that the shot showed the trapped
driver who seemed unaware of the camera. It continued:
He momentarily looked up when someone shone a light in his general direction,
but then continued to ignore the cameras. He appeared to be unaware of his
surroundings. The Committee believes the camera's presence did not intrude in
the distress and grief of the victim and consequently your complaint has not
been upheld.
In determining the complaint, the Authority noted that the item dealt thoughtfully
with the issue of accidents involving trucks. The Authority also took into account its
approach that limitations should not be placed without good reason on the media in
reporting newsworthy stories. For the most part, the Authority decided, TV3 had
exercised a degree of sensitivity in its coverage of the accident. The item reported in a
factual manner the accident, the unseen passenger's death and the minimal injuries
suffered by the driver. The Authority was not aware of the degree of the relationship,
if any, between the driver and his passenger or whether he was aware of her death at
the time of the filming. In the majority of the shots of the accident, the trapped driver,
who was wearing an oxygen mask, was not the focus of the shot and, therefore, the
Authority believed that for the most part the pictures of the driver were not
gratuitous. For the most part, it did not consider that, in the words of standard G17,
the broadcast involved the unnecessary intrusion into the distress of the victim.
The Authority has used the phrase "for the most part" because briefly, a bright light
was used to illuminate the scene and the trapped driver was the focus of the picture.
He was clearly identifiable and was seen to open his eyes, blink and look away. He
appeared to be in shock and a first aid worker looked at the camera giving the
impression of anger at the intrusion.
Taking into account the importance of not over restricting the controls on the media
when gathering news, the Authority nevertheless decided that the intrusion evident in
the brief brightly lit shot was unnecessary and in breach of standard G17.
For the above reasons, the Authority upholds the complaint that the broadcast
by TV3 Network Services Ltd of an item on 3 National News on 22 February
1995 breached standard G17 of the Television Code of Broadcasting Practice.
Having upheld a complaint, the Authority may impose an order under s.13(1) of the
Broadcasting Act 1989. As the Authority noted above, it believed that the item dealt
with a newsworthy matter in a conscientious way. As only a brief segment had
contravened the standard, it did not believe that an order was appropriate.
Signed for and on behalf of the Authority
I W Gallaway
Chairperson
6 April 1995
Appendix
W J Cowan's Complaint to TV3 Network Services Ltd - 23 February 1995
Mr Cowan of Dunedin complained to TV3 Network Services Ltd about an item
screened on 3 National News between 6.00 - 7.00pm on 22 February.
The item reported an accident on an Auckland motorway where a container had fallen
off a truck and flattened the roof of a passing car. Mr Cowan wrote:
It was clearly stated that a woman passenger in the car had been killed and that
the male driver was trapped in the vehicle waiting to be cut free.
As for the accompanying visuals, Mr Cowan stated:
The camera zoomed in on the unfortunate driver who was obviously startled by
the intrusion of the TV cameras. His distress was obvious as were also the signs
of the tubes, etc., which were being used to sustain his life. Right beside him of
course, though mercifully out of sight of the cameras, was the crushed body of
his dead passenger.
Mr Cowan said that the item breached standard G17 of the Television Code of
Broadcasting Practice which states that unnecessary intrusion on the grief and distress
of victims should be avoided.
TV3's Response to the Formal Complaint - 3 March 1995
Assessing the complaint under the nominated standard, TV3 advised Mr Cowan that
the item dealt with concern at the growing number of truck accidents on Auckland's
Southern Motorway.
It acknowledged that the shot complained about showed the car driver trapped in his
vehicle but said he was unaware of the presence of news cameras. It continued:
He momentarily looked up when someone shone a light in his general direction,
but then continued to ignore the cameras. He appeared to be unaware of his
surroundings. The Committee believes the camera's presence did not intrude in
the distress and grief of the victim and consequently your complaint has not
been upheld.
Mr Cowan's Complaint to the Broadcasting Standards Authority - 9 March
1995
Dissatisfied with TV3's decision, under s.8(1)(a) of the Broadcasting Act 1989 Mr
Cowan asked the Authority to investigate and review it.
TV3's Response to the Authority - 15 March 1995
TV3 advised the Authority that it did not wish to comment further on the referral.