A campaign clip for the Ban 1080 Party (an election programme for the purposes of the Election Programmes Code) was broadcast on 11 September 2017 on Māori Television. The clip featured a voiceover discussing the purported use and effects of sodium fluoroacetate (1080 poison) on New Zealand’s flora, fauna and waterways, accompanied by footage of animal carcasses and 1080 baits in water. The Authority did not uphold a complaint that the election programme was misleading by inferring that there are dead possums and pigs in waterways as a result of 1080, and also by implying that 1080 is deliberately dropped into waterways. The Authority found that the claims made within the context of the broadcast, and the images used, amounted to expressions of political advocacy and opinion rather than fact, made for the purpose of encouraging voters to vote for the Ban 1080 Party. The Authority emphasised the importance and value of political expression, particularly in the lead up to a general election. In this context the Authority did not consider the high threshold for finding a breach of standards was met.
Not Upheld: Accuracy, Distinguishing Factual Information from Opinion or Advocacy