Denigration and Discrimination as broadcasting standards PDF (58.37 KB) (December 2006)
In the text below all links to BSA decisions (HTML) open a new window.
Discrimination and denigration are now dealt with in a separate standard in the Free-to-Air and Radio Codes (see Standard 7 in both Codes).
The guidelines to both the Radio and the Free-to-Air Television Codes prohibit encouraging the denigration of, or discrimination against, sections of the community. These guidelines read:
Broadcasters should avoid portraying persons in programmes in a manner that encourages denigration of, or discrimination against, sections of the community on account of sex, sexual orientation, race, age, disability, or occupational status, or as a consequence of legitimate expression of religious, cultural or political beliefs. This requirement is not intended to prevent the broadcast of material which is:
- factual, or
- the expression of genuinely held opinion in news, current affairs or other factual programmes, or
- in the legitimate context of a dramatic, humorous or satirical work.
Broadcasters will not portray people in a manner which encourages denigration of or discrimination against any section of the community on account of gender, race, age, disability, occupational status, sexual orientation; or as the consequence of legitimate expression of religious, cultural or political beliefs. This requirement does not extend to prevent the broadcast of material which is:
- factual, or
- a genuine expression of serious comment, analysis or opinion, or
- by way of legitimate humour or satire.
The BSA has consistently defined denigration to mean the blackening of the reputation of a class of people. The use of this definition goes back at least as far as 1992, and has been followed in numerous subsequent decisions (2005-112).1
The BSA has also consistently stated that in light of the right to free expression contained in s14 of the New Zealand Bill of Rights Act, a high threshold must be crossed before a breach of the standard will be found.
In practice, the BSA has found that a broadcast encourages denigration when it:
Comments will not breach the prohibition against denigration simply because they are critical of a particular group, because they offend people, or because they are rude; the BSA recognises that allowing the free and frank expression of a wide range of views is a necessary part of living in a democracy. It is only where the expression of these views goes too far that the guideline will be found to have been breached.
In assessing whether a broadcast has gone too far, the BSA will consider a number of factors, including:
Broadcasts that the BSA has concluded have gone too far include:
Broadcasts which the BSA has concluded did not reach the high threshold required to breach the guideline, include:
The guidelines state that the prohibition against denigration is not intended to prevent the broadcast of material which is factual, a genuine expression of opinion, or which forms part of a dramatic, satirical or humorous work.
A programme’s overt satirical or humorous intent will often be a key factor for the Authority. The BSA did not uphold complaints about the following programmes:
Recent decisions of the Authority indicate that the protection afforded to factual material, opinion, and dramatic, satirical and humorous works is not unlimited. Where a broadcast amounts to vitriol or hate speech, the BSA has found that it encourages denigration (2004-001, 2004-193).
Section of the community
Several BSA decisions limit the interpretation of “section of the community”. In the context of the denigration guideline, the phrase does not include:
The great majority of cases decided by the BSA under these guidelines focus on the denigration aspect, rather than discrimination. For this reason, the Authority is yet to frame definitively its understanding of the discrimination part of the guideline.
Encouraging discrimination means to encourage the different treatment of the members of a particular group, to their detriment.
It is likely that any broadcast that encouraged denigration of an identifiable group would also encourage discrimination. It is possible, however, that a broadcast that does not encourage denigration might nevertheless encourage discrimination if it encourages the different treatment of an identifiable group.
Disclaimer: Nothing in this Practice Note binds the BSA in determining the outcome of any future complaint. Each complaint is determined on the particular facts surrounding a broadcast.
1Cited by year and the number of the complaint.
Decisions from 1995 can be viewed on the BSA website at www.bsa.govt.nz.